Essential Communication Strategies: For Scientists, Engineers, and Technology Professionals, 2nd Edition |
| Herbert Hirsch (Hirsch Engineering and Communications, Inc., Vandalia, Ohio) |
| This book is written for engineers, scientists, and technology professionals who require a simple, concise, and practical guide to all forms of communication: writing, presenting, and interacting (such as in meetings and team activities). It also provides strategies for communicating technical information to non-technical audiences, a frequent concern when applying for funding or selling technical products. It provides useful, proven methods for accomplishing these communication tasks, focusing upon real-world situations and challenges. It's a basic principle: In order to convince a reader that communications can be fun, the book on communications must be fun to read. More than a mere outline or storyboard, it assists the communicator in capturing the connection, flow, and appropriate reinforcement.
|
|
| Paperback |
Pages, 6 x 9 in.
|
Item #:
Price: |
0471273171
$31.95 |
John Wiley & Sons, Inc. | |
