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 CATEGORY LISTINGS: INTRODUCTORY MARKETING

6 titles listed. Showing titles 1-6

3527502823
Power Brands: Measuring, Making and Managing Brand Success
Hajo Riesenbeck; Jesko Perrey

Cloth - 274 Pages, 6 x 9 in. - $55.00

1841127043
Marketing Express, 2nd edition
John L. Mariotti (The Enterprise Group)

Paperback - 122 Pages, 5 x 6-3/4 in. - $18.95

0471496456
Wired Marketing: Energizing Business for e-Commerce
Glenn Hardaker (Huddersfield Univ. Business School); Gary Graham (Univ. of Salford Business School)

Paperback - 282 Pages, 6 x 9 in. - $70.00

0030343364
Customer Behavior: A Managerial Perspective
Jagdish N. Sheth, Banwari Mittal

BOUND BOOK - 512 Pages, Hardcover - $178.95

0471497703
Introducing Marketing Research
Paul Baines; Bal Chansarkar

Paperback - 368 Pages, 6 x 9 in. - $60.00

0471133310
One Stop Marketing
Jonathan Trivers

Cloth - Pages, 6 x 9 in. - $71.00
 
 SUGGESTED TITLES




Item #0471497703

Introducing Marketing Research

Paperback - $60.00



Item #0471133310

One Stop Marketing

Cloth - $71.00



Item #0471496456

Wired Marketing: Energizing Business for e-Commerce

Paperback - $70.00



Item #1841127043

Marketing Express, 2nd edition

Paperback - $18.95



Item #3527502823

Power Brands: Measuring, Making and Managing Brand Success

Cloth - $55.00



Item #0030343364

Customer Behavior: A Managerial Perspective

BOUND BOOK - $178.95


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