Global Operations and Logistics: Text and Cases |
| Philippe-Pierre Dornier (Ãcole Supérieure des Sciences Economiques et Commerciales, Groupe ESSEC, France); Ricardo Ernst (Georgetown Univ., School of Business); Michel Fender (Ãcole des Ponts, France); Panos Kouvelis (Washington Univ., Olin School of Business) |
| This book addresses the process of global operations management-from strategic thinking all the way through planning and execution. It demonstrates the implications for the different functional areas involved like operations, marketing, and information systems and contains numerous cases from Europe, the U.S., Latin America, and Asia.
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| Cloth Bound |
Pages, 8 x 10 in. |
Item #: Price: |
0471120367 $118.95 |
John Wiley & Sons, Inc. | |