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Introduction to the Corporate Annual Report: A Business Application |
| Brian Stanko; Thomas Zeller |
| * Includes pre-selected annual reports or students can select their own company. * Stimulates a cross-functional learning experience (i.e., learning activities are integrated across disciplines). * Goes beyond the common focus on whether or not to invest in a company. * Requires students to link a companys strategic focus to its financial resources, market opportunities and make a decision about its future. * Offers perforated pages and space for student reponses to facilitate delivery of assignments and ease of grading. * Presents content in a sound pedagogical framework
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| Paperback |
67 Pages, 7-1/2 x 9-1/4 in.
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0471270849
$35.95 |
John Wiley & Sons, Inc. | |
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