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Interactive Text, Business Communication: Process and Product with Access Certificate and InfoTrac College Edition |
| 4th Edition (2003) |
| Mary Ellen Guffey |
| Business Communication Interactive Text: Process and Product, 4e takes users through a well-developed, consistently applied process approach to communication that is combined with integrated, hands-on application of current and emerging business technologies. Readers learn a process for solving future communication problems, and how to use Internet and electronic media to deliver their message, resulting in a tangible communication strategy they can use throughout their careers.Interactive Text combines the original textbook with rich multimedia, real-time updates, exercises, self-assessment tests, note-taking tools, and much more. This combination of print and online material provides users with active learning tools and tutorials , and helps instructors shorten preparation time and improve instruction. The Interactive Text offers a complete technology teaching solution that integrates all of the media together in one seamless package û no ôassemblyö is required. Business Communication Interactive Text consists of two components: a Print Companion and an Online Companion, seamlessly integrated to provide an easy-to-use teaching and learning experience. The Print Companion is a paperback textbook that includes the core content from the original textbook. All time-sensitive pedagogical features and materials at the end of chapters have been moved from the printed textbook to the Online Companion. The Online Companion provides a dedicated Web site featuring all of the core content from the Print Companion combined with integrated, interactive learning resources, self-assessment tests, note-taking features, and basic course-management tools that enable instructors to create and manage a syllabus, track learner self-assessment scores, broadcast notes to learners, and send electronic messages to learners.
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| BOUND BOOK |
500 Pages, Softbound
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Item #:
Price: |
0324188803
$35.95 |
Thomson Learning | |
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