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Managerial Economics: Analysis, Problems, Cases, 8th Edition |
| Lila J. Truett (The Univ. of Texas at San Antonio ); Dale B. Truett (The Univ. of Texas at San Antonio ) |
| Truett and Truett's Eighth Edition shows how to use economic analysis to solve problems and make effective decisions in the complex world of business. The highly successful problem-solving approach, clear and accurate presentation of economic theory, and outstanding cases combine to make the best presentation of managerial economics yet. * Walks readers step by step through specific types of problems, including elasticity calculations, cost minimization, and profit maximization. * Shows how real-world firms have addressed issues discussed in the book. * Emphasizes the global aspects of managerial economics and its application in the international marketplace.
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| Paperback |
Pages, 7-1/2 x 9-1/8 in.
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Item #:
Price: |
0470009934
$80.95 |
John Wiley & Sons, Inc. | |
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